Job Description
This role is for an Engagement Manager at Virgin Active South Africa, based in Cape Town. Virgin Active is a wellness company focused on improving members' physical, mental, and social well-being. The Engagement Manager will develop and lead member engagement strategies, including campaigns, programs, and communication plans tailored to different stages of the member journey (onboarding, retention, and re-engagement). Responsibilities include collaborating with marketing teams, using CRM tools (e.g., Braze), and analyzing member behavior to refine strategies. Mid-level to senior experience in marketing, customer engagement, or related fields is required, along with project management skills, CRM expertise, and cross-functional collaboration abilities. A background in health/wellness marketing is advantageous. The role offers a permanent, full-time position with competitive benefits and career growth opportunities in Cape Town.