Job Description
What the job is: This is a full-time Senior Marketing Associate position at Aspen Pharma Group, based in Warsaw. The role focuses on growing and sustaining the company’s product portfolio in Central and Eastern Europe (CEE) and Poland (PL) through strong marketing strategies and commercial excellence. You will work closely with global and local teams to develop tailored marketing plans that fit the region’s needs while keeping budgets under control and ensuring profitability. What you will do: You will be responsible for creating and implementing marketing strategies and brand plans across the region, making sure they are followed through effectively. This includes analyzing competitors, market share, and sales data to develop strategies that help Aspen stay ahead. You will work in a fast-paced, cross-functional environment with teams from different countries and backgrounds, ensuring smooth collaboration. You will help set and monitor annual sales budgets and long-term plans for assigned products, supporting the Sales Lead with training and promotional tools to meet commercial goals. Managing and tracking advertising and promotional (A&P) budgets will be a key part of your role, along with planning and executing campaigns in pharmacies and retail spaces. You will also lead new product launches, from pre-launch activities to post-launch tracking and reporting. Digital marketing is a big part of this role, including developing online campaigns, tracking metrics, and ensuring best practices are followed. You will create promotional materials, interact with internal and external partners like key opinion leaders (KOLs), hospitals, and advertising agencies, and attend local medical conferences and meetings. Supporting business development efforts, such as assessing pipeline products and in-licensing opportunities, will also be part of your responsibilities. Additionally, you will manage vendor relationships, process marketing contracts, monitor stock levels of promotional materials, and ensure timely replenishment. You will work closely with finance teams to handle purchase orders and invoices, keeping everything organized and compliant with company policies. What you need: To succeed in this role, you need a degree or equivalent qualification, preferably in business administration or a related field. At least 2-3 years of experience in the pharmaceutical industry is required, along with strong knowledge of sales and marketing. Experience setting up and managing promotional arrangements with distributors is essential, and you should have a proven track record of delivering results in marketing and sales. Fluency in both Polish and English is mandatory. The ideal candidate is results-driven, takes ownership of tasks, and works well under pressure. You should be a strong communicator, able to think creatively, and solve problems independently. A proactive, customer-focused attitude, along with the ability to work in a fast-changing environment, is crucial. You must also be honest, trustworthy, and respectful, with a strong sense of integrity and cultural awareness. What you will get: While salary details are not provided, this role offers a permanent position with a well-established company in the pharmaceutical industry. The opportunity includes working in a dynamic, multicultural environment with chances to grow professionally. Aspen Pharma Group values teamwork, innovation, and excellence, providing a supportive culture where employees can contribute to meaningful projects and develop their careers.