This is a Lead Conversion Officer position at the University of the Witwatersrand, specifically under Wits Plus (Pty) Ltd. The role is based in Johannesburg, Gauteng. The job focuses on helping the university convert potential students, partners, or clients into active leads or customers by managing communication and follow-ups. As the Lead Conversion Officer, your main job will be to identify and engage with potential leads, such as prospective students, donors, or business partners. You will track and manage leads through the sales or recruitment funnel, ensuring timely and professional follow-ups via emails, phone calls, and meetings. Data analysis will help understand effective conversion strategies, and you will collaborate with marketing and admissions teams to improve conversion rates. Qualifications include 2-3 years of experience in sales, marketing, or lead conversion, preferably in an educational or corporate setting. Strong communication skills, CRM software experience, and a bachelor's degree in marketing, business administration, or a related field are required.