Brand Manager I (Sorbet)

Formal Qualification

• Marketing Degree/Diploma

Experience

• 3-5 years marketing management experience in retail environment
• 2-3 years Brand Management
• 5years Stakeholder Management
• 2–3 years in Digital Marketing

Knowledge

• Indepth working knowledge of the media and advertising environment
• Understand fundamentals of product marketing and merchandise deliverables
• Knowledge of breadth of competitive awareness and understanding which drives significantly differentiated customer offerings

Skills

• Strong strategic marketing skills
• Customer research and analysis skills
• Customer segmentation development
• Maraketing and planning skills
• Strategic thinking
• Attention to detail
• Ability to lead and manage multiple projects simultaneously
• Presentation skills
• People Management
• Digital Marketing

Compentency Requirements

• Leading and Deciding
• Supporting and Co-Operating
• Interacting and Presenting
• Analysing and Interpreting
• Creating and Conceptualising
• Organising and Executing
• Adapting and Coping
• Enterprising and Performing