Recruitment Room Team

Content Writer (Onsite – CPT)

Johannesburg – Gauteng
2 weeks ago
Application ends: March 2, 2025
Deadline date:
March 2, 2025

Job Description


ENVIRONMENT:
Our client, a fast-growing leader in outdoor equipment, requires seeking a talented and creative Content Writer to join their team. The ideal candidate will have a passion for crafting engaging, clear, and compelling content across various formats, including blogs, social media, website copy, email campaigns, and more. A background or familiarity with engineering, design, manufacturing, and off-road racing is highly advantageous to effectively communicate with the company’s specialized audience.
 
DUTIES:
  • Write, edit, and proofread content tailored to audiences in engineering, manufacturing, design, and off-road racing.
  • Develop engaging and informative blogs, articles, social media posts, and marketing materials that resonate with enthusiasts and professionals in these industries.
  • Conduct in-depth research to ensure content is accurate, relevant, and aligned with industry trends.
  • Collaborate with marketing, design, and technical teams to develop content that drives traffic and engagement.
  • Optimize content for SEO to improve visibility and search rankings.
  • Maintain a consistent brand voice and style across all platforms.
  • Monitor and analyse content performance metrics and suggest data-driven improvements.
  • Stay updated on advancements in engineering, manufacturing techniques, and off-road racing to inform content strategies.
 
REQUIREMENTS:
Qualifications and Skills
  • Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.
  • Proven experience as a Content Writer, Copywriter, or similar role.
  • Exceptional writing, editing, and proofreading skills.
  • Strong understanding of SEO and content optimization techniques.
  • Familiarity with engineering, design, manufacturing, or off-road racing is highly desirable.
  • Proficiency in content management systems (e.g., WordPress).
  • Knowledge of analytics tools (e.g., Google Analytics) is a plus.
 
Preferred Experience
  • Experience writing for technical or automotive industries.
  • Familiarity with tools such as Grammarly, Canva, or Adobe Suite.
  • Basic understanding of social media platforms and trends.
 
ATTRIBUTES:
  • Creative thinking and problem-solving skills.
  • Ability to adapt writing style to technical and creative audiences.
  • Self-motivated and able to work independently or as part of a team.
  • Excellent communication and collaboration skills.
  • Excellent research and organizational skills. 
  • Strong attention to detail and ability to meet deadlines.